HAL9000 Limited included amongs the top 30 companies within the European Week of Regions and cities co-organised by the European Commission and the Committee of the Regions in the beginning of October 2008. In the frame of its activity for strategic communication, HAL9000 Limited will organize an international event focused on branding regions. HAL9000 will present a series of successful stories based on active public-private-partnerships for creating competitive brand strategies. Examples include Eindhoven-Philips, Zlín-Ba?a, Bilbao-Gugenheim and Maranello-Ferrari. Experts and institutions, among which the European Commission and the World Bank, will share visions for to highlight  the importance of strategic communication in regional development.